
⚡ Workflow Specs
Tools Required: Jasper AI (Pro/Boss Mode recommended)
Time: 10 Minutes
Cost: Paid (Subscriptions start ~$39/mo)
Difficulty: Beginner
The Scenario
You are launching a new lead magnet, webinar, or product. You have the concept, but you are staring at a blank page. You need persuasive, sales-driven copy that follows proven psychological frameworks (like AIDA or PAS) to maximize conversions, without hiring an expensive copywriter.
Step-by-Step Instructions
Phase 1: Context Injection
Technical Insight: Jasper operates best when “grounded” with facts. Never start writing immediately. Feed it the raw data first.
Open a new document in Jasper’s “Boss Mode” or Editor.
Type the following context block at the very top of the document (do not generate yet, just input data):
PRODUCT: [Name of Product/Service]
> AUDIENCE: [Specific Job Title or Persona]
> PAIN POINTS: [List 3 specific problems they face]
> SOLUTION: [How your product solves it]
> TONE: Persuasive, Urgent, Professional
Phase 2: The Headline & Hook
3. Place your cursor below the context block.
4. Copy and Paste this command to generate headlines:
Write 5 engaging H1 headlines for the product above. Use the “How-To without [Pain Point]” formula.
5. Press Cmd + Enter (Mac) or Ctrl + Enter (PC) to run the command.
6. Select the best headline and Delete the rest.
7. Run this command for the sub-headline:
Write a sub-headline that expands on the promise of the H1 and adds a time constraint.
Phase 3: The Body Copy (PAS Framework)
Technical Insight: The Problem-Agitate-Solution (PAS) framework is statistically proven to increase read-through rates.
8. Move the cursor to the body section.
9. Copy and Paste this prompt to structure the argument:
Write a 300-word sales argument using the PAS (Problem-Agitate-Solution) Framework.
> – Problem: Describe the [Pain Points] vividly.
> – Agitate: Explain the cost of ignoring this problem.
> – Solution: Introduce [Product Name] as the only viable fix.
10. Press Cmd + Enter / Ctrl + Enter.
Phase 4: The Offer & CTA
11. Refine the output by ensuring the transition from “Agitate” to “Solution” is smooth.
12. Run the final command to close the sale:
text > Write 3 distinct Call-to-Action (CTA) buttons. One should be risk-reversal (e.g., "Cancel anytime"), one benefit-driven, and one direct.
13. Copy the final text into your landing page builder (WordPress, ClickFunnels, Unbounce).
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